Request orders via quote Optimize and manage in Google Ads Of course, it depends on the amount of data how quickly you can get started with optimizing your campaigns. It is useful to create a separate conversion target for successful quotes. Think of a conversion target called 'Revenue from quotes'. Make sure that you match the conversion name exactly with your Google Spreadsheet, otherwise the turnover values will not be overshot. Also keep in mind that Google needs a few hours to process new conversion actions. So don't immediately upload your Google Sheets after you've just created a new conversion action. That will save you a lot of time and frustration! Back to optimizing.
Once you have conversion data, you can Whatsapp list click on 'segment' in the campaign overview in Google Ads. There you can segment by 'conversion actions'. If you click this option, you can see which conversion actions have been performed per campaign. Here you will also see your turnover from quotation requests. The next step is of course to analyze your data and optimize your campaigns on revenue values instead of requests. Start managing on value instead of requests and increase your sales from the campaigns. Let's go! Start by pitching this idea to colleagues and supervisors.
No one to say no! Check carefully what kind of technical adjustments you need by checking the documentation from Google and hook up the right people. Once you have set this up, you can start optimizing your campaigns around quotation requests to make more impact. Good luck! Get even more out of your campaigns Do you know the basics of Google advertising, but want to get more out of campaigns? Then our advanced Google Ads Display Training might be something for you. You will become acquainted with the advanced functionalities and learn to segment, compare advertisements (A/B), create customized reports and draw up a remarketing strategy.